OUAI Detox Clarifying Shampoo — 10 fl oz Apple Cider Vinegar Clarifier for Build-Up and Hard Water Reset

OUAI Detox Shampoo is a clarifying apple cider vinegar shampoo designed to remove product, mineral and hard-water build-up to restore shine and bounce.

This gentle yet effective clarifying treatment is formulated for a 1–2 times per week reset when hair feels heavy, dull, or coated. It combines chelating agents with apple cider vinegar to lift residue from styling products, minerals, and chlorine without harsh sulfates. Use it as the weekly deep-clean step in your routine before conditioning to preserve color, increase manageability, and refresh scalp balance.

How does this shampoo remove hard-water and product build-up?

OUAI Detox Shampoo uses chelating ingredients that bind to metals and mineral deposits, then rinses them away. Apple cider vinegar helps dissolve surface residue and gently exfoliate the scalp, leaving hair lighter and more responsive to styling.

• Chelating agents target heavy metals and mineral scale from hard water.
• Apple cider vinegar helps lift product film and flakes without stripping moisture.
• Formulated sulfate-free to avoid over-drying while clarifying.

Will this affect color-treated or chemically-treated hair?

This clarifying shampoo is designed to remove unwanted buildup that can dull color, not to strip hair of its intended tint. When used as directed (typically once or twice weekly), it helps maintain color vibrancy by eliminating minerals and styling residue that accelerate fading.

• Use sparingly—recommended 1–2 times per week for best results.
• Follow with a hydrating OUAI conditioner to restore softness.
• Safe for most color-treated hair when not overused.

How should I use OUAI Detox Shampoo in my routine?

Wet hair thoroughly, apply a small amount, and work into a lather focusing on the roots and areas with buildup. Rinse fully and follow with your preferred OUAI conditioner to replenish hydration and detangle.

• Apply to wet hair, massage into scalp and build-up areas.
• Rinse completely and repeat only if necessary.
• Finish with a conditioner or treatment for softness and shine.

What sensory and formula notes should I expect?

The shampoo lathers into a lightweight foam and leaves hair feeling clean but not stripped. Its formulation emphasizes usable, effective ingredients while avoiding harsh sulfates and unnecessary additives.

• Light foam that rinses clear without heavy residue.
• Formulated without sulfates for gentler cleansing.
• Designed to pair with other OUAI products for a streamlined routine.

Who is this for: OUAI Detox Shampoo is ideal for anyone who struggles with visible product buildup, dullness from hard water, or a scalp that needs a weekly refresh. It suits people who color their hair and want to preserve vibrancy, those who use multiple styling products, and anyone seeking a thoughtful clarifying step that fits into an easy, realistic hair-care routine.

Ingredients

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium, Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin,, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate,, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide,, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol,, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol,, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)