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Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order
Free shipping across Canada, no minimum · 30-day returns with a prepaid label · WELCOME10 = 10% off your first order





Free shipping across Canada, no minimum. Orders packed within 1–2 business days.
Free shipping across Canada with no minimum order. See shipping estimates and return conditions. To request help or a return, contact Kelorix with your order number.
Free shipping across Canada with no minimum order. See shipping estimates and return conditions. To request help or a return, contact Kelorix with your order number.
Celeb Luxury Viral Purple Colorwash is a semi-permanent, color-depositing shampoo that refreshes and tones purple hair while strengthening strands with a Bondfix bond rebuilder.
Designed to refresh vivid purple shades between salon visits, this dual-action shampoo lays down pigment as it cleanses and helps reinforce weakened hair bonds with Bondfix technology. The formula is vegan, cruelty-free, and free of sulfates, gluten, and PPDs, making it suitable for color-treated hair that needs gentle maintenance without harsh detergents. Use it as a regular cleansing color boost, a quick toner to neutralize brassiness, or a targeted maintenance wash to prolong bold purple hues.
Most users notice immediate color payoff after one wash, with intensity building through consecutive uses depending on starting hair porosity and base shade. For the brightest results, apply to pre-lightened or pale bases; darker bases will get subtler tone refreshes.
Celeb Luxury Viral Purple Colorwash includes Bondfix bond rebuilding ingredients that help support weakened areas while shampooing. It’s not a replacement for professional reparative treatments, but it contributes to smoother, stronger-feeling hair with regular use.
Massage into wet hair and leave on for 1–5 minutes depending on desired intensity, then rinse thoroughly. For a toner effect, apply to towel-dried hair evenly and monitor color development every minute until you reach your preferred shade.
The formula avoids sulfates, gluten, and PPDs and is vegan and cruelty-free, so it’s formulated to be kinder to color-treated hair. However, always patch-test new color-depositing products and consult a professional if you have known scalp sensitivities or allergies.
Who is this for: Celeb Luxury Viral Purple Colorwash suits people who keep bold purple hair and want a convenient at-home maintenance product that deposits pigment while supporting hair strength. It’s ideal for those with pre-lightened or vibrant hair looking to refresh tone between salon visits, users who prefer vegan and cruelty-free products, and anyone seeking a gentler, bond-supporting color-maintenance shampoo.
Features:
Aqua/Water, Lauramidopropyl Hydroxysultaine, Polyacrylate-1 Crosspolymer, Capryloyl/Caproyl Methyl Glucamide, Sodium Chloride, Citric Acid, Amodimethicone/Morpholinomethyl Silsesquioxane Copolymer, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Fragrance/Parfum, Trideceth-5, Guar Hydroxypropyltrimonium Chloride, Propylene Glycol, Glycerin, Trisodium Ethylenediamine Disuccinate, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Synthetic Fluorphlogopite, Titanium Dioxide (CI 77891), Tin Oxide, Tris(Tetramethylhydroxypiperidinol) Citrate, Octadecyl Di-t-butyl-4-hydroxyhydrocinnamate, Limonene, Basic Red 51, Basic Brown 17 (CI 12251), Basic Yellow 87, Basic Orange 31, Basic Red 76, HC Blue No. 16, Basic Violet 2, HC Blue No. 2
Q: How long should I leave Viral Purple Colorwash on for tone?
A: Leave 1–5 minutes: 1–2 for subtle refresh, 3–5 for stronger purple. Rinse when you reach desired shade.
Q: Will this damage my hair every wash?
A: No—formula is sulfate-free and includes Bondfix to support bonds, but use conditioner and occasional deep treatments for best care.
Free shipping across Canada with no minimum order. See shipping estimates and return conditions. To request help or a return, contact Kelorix with your order number.
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