{"product_id":"dirty-labs-murasaki-bio-laundry-detergent-21-6-fl-oz-80-loads-hyper-concentrated-hypoallergenic","title":"Dirty Labs Murasaki Bio Laundry Detergent — 21.6 fl oz (80 Loads), Hyper‑Concentrated \u0026 Hypoallergenic","description":"\u003cp\u003e\u003cstrong\u003eDirty Labs Murasaki is a hyper-concentrated, plant-forward laundry detergent in a 21.6 fl oz bottle that delivers 80 loads of jasmine, matcha, and vetiver–infused cleaning while remaining gentle on skin and clothing.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you want a powerful, low-waste detergent that works in both traditional and high-efficiency machines and is formulated with biobased ingredients, Murasaki is designed for that balance. The formula uses an advanced enzyme blend called Phytolase to tackle stains and odors without relying on petroleum-derived chemicals, plus the bottle is recyclable aluminum to reduce packaging impact.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Murasaki get clothes clean without harsh chemicals?\u003c\/h3\u003e\n\u003cp\u003eMurasaki relies on enzymes and biodegradable surfactants rather than older, petroleum-based chemistries. These act directly on organic soils and odors while keeping the formula mild for sensitive skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePhytolase enzyme technology targets stains and odors at the molecular level.\u003c\/li\u003e\n  \u003cli\u003eBiobased ingredients and no sulfates, dyes, or parabens.\u003c\/li\u003e\n  \u003cli\u003eEPA Safer Choice certified for ingredient transparency and lower hazard.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work in my HE machine and cold-water cycles?\u003c\/h3\u003e\n\u003cp\u003eYes — the detergent is optimized for cold-water washing and compatible with both HE and traditional washers. Because the concentrate is strong, you use very small doses per load.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCompatible with HE and standard machines.\u003c\/li\u003e\n  \u003cli\u003eOptimized to clean effectively in cold water, saving energy.\u003c\/li\u003e\n  \u003cli\u003eHyper-concentrated dosing: 8 ml medium, 12 ml large, 16 ml extra-large loads.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Murasaki safe for sensitive skin, babies, and pets?\u003c\/h3\u003e\n\u003cp\u003eThe formulation avoids common irritants and is hypoallergenic, vegan, and cruelty-free, making it suitable for households with sensitive members. Still follow garment labels and patch-test delicate fabrics when needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates, dyes, parabens, chlorine bleach, or Prop 65 chemicals listed.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and formulated to be gentle on skin and fabrics.\u003c\/li\u003e\n  \u003cli\u003eDesigned to be safe for baby clothes and pet bedding when used per directions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this product reduce environmental impact?\u003c\/h3\u003e\n\u003cp\u003eDirty Labs minimizes waste through a compact, concentrated formula and recyclable aluminum packaging. Ingredients are sourced with biorenewable processes to lower lifecycle impacts.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyper-concentrated liquid reduces packaging volume and transport emissions.\u003c\/li\u003e\n  \u003cli\u003eBottle made of infinitely recyclable aluminum.\u003c\/li\u003e\n  \u003cli\u003eIngredients created via biorenewable manufacturing and responsibly sourced.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Murasaki is well suited for eco-minded households who want effective stain removal without petrochemical ingredients, people with sensitive skin, and anyone using HE or cold-water laundry routines. It’s a fit for families, active lifestyles, and minimalists who prefer compact, recyclable packaging and a subtle jasmine–matcha–vetiver scent.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much detergent do I use per load?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 8 ml for medium, 12 ml for large, and 16 ml for extra-large loads; measure with a teaspoon or Dirty Labs beaker.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Murasaki safe for HE machines and cold wash?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Murasaki is compatible with HE and traditional washers and optimized to perform in cold-water cycles.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Dirty Labs","offers":[{"title":"Default Title","offer_id":52909150011704,"sku":"B09B83NFKQ","price":85.33,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6799\/6984\/files\/dirty-labs-murasaki-front-bottle_c74f30f3-86f8-47fc-932c-ff4fc1bc9e34.jpg?v=1788569117","url":"https:\/\/kelorix.ca\/products\/dirty-labs-murasaki-bio-laundry-detergent-21-6-fl-oz-80-loads-hyper-concentrated-hypoallergenic","provider":"Kelorix Canada | Shop Home, Electronics, Beauty, Toys \u0026 More","version":"1.0","type":"link"}